Brought to you by Supply Chain North East and delivered by New Results.

What is RE:CHARGE?

RE:CHARGE your sales strategy with the brand new, fully-funded programme of support by Supply Chain North East & New Results.

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Back by popular demand, RE:CHARGE has been developed to help businesses to stay strong, recover faster and build for the future as we slowly emerge from lockdown.

At the end of the programme you will:

· Have a clear sales and business development strategy and focused quarterly action plan
· Understand how to make your clients’ buying journey as simple and effective as possible
· Develop effective, deeper questioning and listening techniques
· Be able to build trust, rapport, and deeper client relationships
· Identify and engage with larger opportunities
· Be confident in approaching and winning major clients
· Close opportunities in the most effective way

You will begin the programme with a one-to-one appointment with your dedicated SCNE Account Manager. This will help us to establish an understanding of your business and your current needs.

You will then benefit from 12 hours of business development support and training, comprising of three remote training sessions with sales experts New Results. You will use interactive, hands-on exercises to encourage applied learning of your new business development skills.

To ensure you receive personalised support for your business, the programme has a very limited number of places. You will be encouraged to collaborate and network with the other businesses as you go through the programme together.

Following the programme, you will benefit from a final one-to-one meeting with your Account Manager to cover any final questions you may have, and to ensure your business is set fair and recharged to come out of the current situation stronger than ever.

SESSION 1: Developing your Strategic Approach

Getting your business development strategy right is the key cornerstone of this development work. Here, we help you to plan ahead with a model quarter and year. The plan itself isn’t the key, it’s getting into the practice of planning ahead and being accountable to the delivery of your strategic
BD plan.

Key Learning Outcomes:

• Looking longer term – goals & target audience
• PRE planning tools – stretching your goals
• Identifying your key client’s targets
• Refining your message
• 10 x planning tool – thinking of massive goals for your business development
• Linking the customer journey to your sales cycle
• Quarterly sales & business development planning tool

SESSION 2: Sales Fundamentals

Understanding what sales is and how you can make the most impact personally when selling is key. In this session we will be helping the group identify the skills, process and behaviours to deliver the very best sales and business development experience for each customer.

Key Learning Outcomes:

• Understanding how to make the customer’s buying journey & your sales cycle as simple and effective as possible
• Laying the foundations of your comfort zones
• Looking at how you understand the customer’s needs
• Developing effective questioning & listening techniques
• Building trust, rapport & deeper customer relationships
• Closing opportunities in the most effective ways

SESSION 3: Winning Major Clients

Winning, retaining and developing major clients and developing key clients is part of many organisations’ growth strategy.

Key Learning Outcomes:

• Understanding what a major client is & why you might want to engage them
• Planning the most effective ways of getting to meet & discuss your product with a major client
• Designing a tailored approach, developing client curiosity and digging into the details of specific clients
• Using the telescope and microscope techniques to see more of your clients needs
• Planning to gather the information on the issues, goals and barriers from your client’s perspective
• Using our four-stage engagement process

Eligibility Criteria:

• Size of the company must be between (1 – 250) employees.
• Turnover must not exceed €50 million or an annual balance sheet total not exceeding €43 million
• You must be located within the North East LEP area

About Supply Chain North East

Supply Chain North East brings together four key partners to work with over 1,100 businesses through to 2023, supporting them to identify opportunities in new and existing markets. An integral part of the North East Strategic Economic Plan, that has a vision to create 100,000 more and better jobs between 2014 and 2024. Supply Chain North East is delivered across the region by RTC North, Generator, North East Automotive Alliance (NEAA) and North East Process Industry Cluster (NEPIC). 

Supply Chain North East is a multimillion programme aimed at revolutionising the way SMEs diversify their offering and embrace new markets. The programme has received more than £3m of funding from the England European Regional Development Fund, which is part of the European Structural and Investment Funds Growth Programme 2014-2020. 

For more information, click here>>