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North East-based B2B marketing agency Horizon Works has appointed a new staff member to support its creative, PR and digital offering.

Holly Farr has joined the company as a digital marketing executive and brings with her extensive skills in copywriting as well as experience in website and social media management.

Holly has a background in creative writing and recently graduated from the University of Sunderland with a postgraduate degree in Marketing.

She has experience in working on digital marketing for a range of charities and has joined Horizon Works to develop her B2B marketing career.

Horizon Works, based at Northumberland Business Park near Cramlington, Northumberland offers marketing, strategy, PR, digital and creative services. It has seen an increased demand for its digital expertise, driven by businesses who wish to increase their visibility and connect with customers and prospects online.

The company champions and supports innovators in complex industries – including manufacturing, engineering, healthcare and life sciences and technology – with a full range of marketing services.

Horizon Works specialises in grasping complex technologies, products and services and translating technical information into compelling messages and campaigns on a global level.

Commenting on her appointment, Holly Farr said:

“Joining Horizon Works has given me the opportunity to work in a B2B marketing environment and develop my digital marketing skills following my studies.

“I’m looking forward to building my marketing career with the Horizon Works’ team and working on projects for our innovative clients.”

Samantha Vassallo, founder and managing director of Horizon Works, said:

“Holly is a brilliant addition to our team and her background in marketing and creative writing will further strengthen our marketing capabilities.

“Working within our team, Holly will have the opportunity to develop her skills and learn within a dynamic, creative environment.”

Horizon Works is an affiliate partner of the Engineering & Manufacturing Network (EMN) and is the marketing partner of The Advanced Manufacturing Forum (AMF). The company is also a member of Make UK, Make UK Defence, the North East of England Process Industries Cluster (NEPIC), North East Automotive Alliance (NEAA), North East England Chamber of Commerce (NEECC), NOF and the Entrepreneurs’ Forum.

Horizon Works’ supports clients including: Komatsu UK; Koch Technology Solutions, part of the global Koch Engineered Solutions organisation; economic regeneration company Advance Northumberland; Hartlepool-based metal mesh pioneer The Expanded Metal Company; Durham-based thermal printer manufacturer Martel Instruments; bespoke packaging solutions provider Taylor Packaging; hydraulic engineering specialist Industrial and Marine Hydraulics; Atlas Copco Rental UK, a leading provider of temporary compressed air, power, industrial steam and nitrogen; and Felling-based Tech Projects, a specialist in conveyor manufacture and stainless steel fabrication.

For more information, visit the website.

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